Legal

Terms of Service

Last updated: April 5, 2026 · Effective: April 5, 2026

Governed by Indian LawArbitration ClauseDPDP Act 2023

1. Acceptance of Terms

These Terms of Service (“Terms”) constitute a legally binding agreement between you and Grapli (“Grapli”, “we”, “our”, or “us”), governing your access to and use of the Grapli platform, website at grapli.tech, APIs, mobile applications, and all associated services (collectively, the “Service”).

By creating an account, clicking “Get Started”, or using any part of the Service, you agree to be bound by these Terms. If you do not agree, you must immediately stop using the Service. If you are using the Service on behalf of an organisation, you represent that you have the authority to bind that organisation to these Terms.

These Terms should be read together with our Privacy Policy, which is incorporated herein by reference and forms part of this agreement.

Definitions

  • Account — Your registered user account on Grapli.
  • Content — All text, scripts, audio, video, images, metadata, and other material you upload, create, or generate using the Service.
  • AI Output — Scripts, voiceovers, captions, video compositions, and other material generated by Grapli’s AI systems.
  • Credits — Units of usage consumed when producing a video. Credits are non-transferable and plan-specific.
  • Subscription — A recurring monthly billing plan that grants you a defined number of credits and features.
  • Platform — Third-party social media services (TikTok, Instagram, YouTube, etc.) to which you may publish via Grapli.

2. Eligibility & Accounts

Age Requirement

You must be at least 18 years old to use Grapli. If you are between 13 and 17 years old, you may only use the Service with verifiable parental or guardian consent and under their direct supervision. We do not knowingly provide services to anyone under 13.

Account Registration

You must provide accurate, current, and complete information during registration and keep your account information updated. You are responsible for:

  • Maintaining the confidentiality of your login credentials
  • All activity that occurs under your account, whether or not authorised by you
  • Notifying us immediately at support@grapli.tech if you suspect unauthorised access
  • Using a strong, unique password and enabling multi-factor authentication where available

One Account Per User

Each person may maintain only one Grapli account. Creating multiple accounts to circumvent usage limits, credit caps, or suspensions is a material breach of these Terms and will result in termination of all associated accounts.

Business Accounts

If you register on behalf of a company or organisation, the entity is the account holder and all individuals accessing the account are subject to these Terms. The entity assumes full responsibility for its employees’ and contractors’ use of the Service.

3. Acceptable Use

Grapli is designed to help creators produce legitimate short-form video content. You may use the Service for lawful purposes only. The following are strictly prohibited:

Prohibited Content

  • Content that is defamatory, harassing, abusive, threatening, or incites violence against any person or group
  • Child sexual abuse material (CSAM) or any content that sexually exploits or depicts minors
  • Hate speech targeting individuals or groups on the basis of race, ethnicity, religion, gender, sexual orientation, disability, or nationality
  • Non-consensual intimate imagery (NCII) or deepfakes of real individuals without their explicit consent
  • Medical, legal, or financial advice presented as professional guidance without appropriate disclaimers
  • Misinformation or deliberately false content designed to deceive, defraud, or manipulate
  • Content that violates the intellectual property rights of third parties (copyright, trademark, trade secrets)
  • Political campaign material, voter suppression content, or election interference
  • Spam, bulk messaging, or mass automated publishing beyond normal creator workflows
  • Content that promotes or glorifies self-harm, suicide, eating disorders, or substance abuse
  • Advertising of illegal products or services, including unlicensed pharmaceuticals, weapons, or controlled substances

Prohibited Technical Actions

  • Attempting to access, scrape, or extract data from Grapli's systems beyond normal API usage
  • Reverse engineering, decompiling, or disassembling any part of the Service
  • Introducing malware, viruses, or any malicious code into the platform
  • Circumventing authentication, rate limits, credit systems, or any security measure
  • Using the Service to train competing AI models or to build competitive products without our express written consent
  • Reselling, sublicensing, or white-labelling Grapli without an explicit commercial partnership agreement
  • Automated account creation (bots) or bulk account provisioning
  • Interfering with or disrupting the integrity or performance of the Service or its underlying infrastructure

Platform Policy Compliance

When using Grapli to publish content to social media platforms (TikTok, Instagram, YouTube, etc.), you are solely responsible for ensuring your content complies with each platform’s community guidelines, terms of service, and applicable advertising standards. Grapli does not review content prior to publication and cannot be held liable for content that violates platform policies.

Enforcement: Violations of this Acceptable Use Policy may result in immediate suspension or termination of your account, removal of content, reporting to law enforcement authorities, and pursuit of civil legal remedies. We reserve the right to determine what constitutes a violation at our sole discretion.

4. User Content & Ownership

You Retain Ownership

You retain full ownership of all original content you bring to Grapli — including the topics, ideas, scripts you write yourself, and any media you upload. Grapli does not claim ownership over your original input.

Licence You Grant to Grapli

By uploading or creating content on Grapli, you grant us a worldwide, non-exclusive, royalty-free, sublicensable licence to:

  • Store, process, and transmit your content to provide the Service
  • Generate AI outputs from your instructions and preferences
  • Encode, transcode, and deliver your videos via our CDN
  • Create anonymised, aggregated usage data to improve our models and service (no personally identifiable data is included)

This licence is limited strictly to providing the Service and does not allow us to sell, publicly display, or use your content for advertising without your separate consent.

Your Responsibilities

You represent and warrant that: (a) you have all necessary rights to any content you upload; (b) your content does not infringe any third-party intellectual property rights; (c) you have obtained all necessary releases and consents for any individuals depicted in your content; and (d) your use of third-party music, images, or footage complies with the applicable licences.

Content Removal

You may delete your content at any time from your dashboard. Upon deletion, your content is removed from active storage within 30 days. Certain metadata may be retained for legal compliance purposes as outlined in our Privacy Policy. Content published to external social platforms must be removed directly on those platforms.

5. AI-Generated Content

Ownership of AI Outputs

Scripts, voiceovers, captions, video compositions, and other outputs generated by Grapli’s AI pipeline are provided to you for your use. To the extent permitted by applicable law, Grapli assigns to you all rights in AI outputs generated specifically for your account. However, because AI outputs may be generated using similar prompts from multiple users, we cannot guarantee exclusivity or uniqueness.

Important: AI-generated content — including scripts, voiceovers, and video — may contain inaccuracies, outdated information, or unintended outputs. You are solely responsible for reviewing all AI-generated content before publishing. Grapli is not liable for factual errors, copyright issues arising from AI outputs, or consequences of publishing unreviewed AI content.

No Guarantee of Accuracy

Grapli’s AI systems use large language models, text-to-speech engines, and stock footage APIs. These systems can produce plausible-sounding but incorrect, biased, or inappropriate outputs. We strongly recommend reviewing all generated scripts and videos before publishing.

Third-Party AI Models

Grapli uses third-party AI providers including Anthropic (Claude), OpenAI (Whisper, DALL-E), and ElevenLabs (TTS). Your content may be processed by these services subject to their own terms. We have data processing agreements with each provider. Refer to our Privacy Policy §12 for full disclosure of AI data handling.

Stock Footage & Music

Videos produced by Grapli may incorporate stock footage from Pexels and other licensed sources. These assets are licensed for use within Grapli-produced videos subject to the applicable licence terms of the respective provider. You may not extract, redistribute, or use individual stock assets outside of your final Grapli-produced videos without independently licensing those assets.

6. Social Media Integrations

Connecting Your Accounts

Grapli allows you to connect social media accounts (TikTok, Instagram, YouTube, and others) via OAuth to enable direct publishing. By connecting a social account you authorise Grapli to:

  • Store your encrypted OAuth access token to authenticate publishing requests
  • Upload videos and associated metadata (caption, hashtags, cover image) on your behalf
  • Read basic profile information (username, profile photo) to display in the Grapli interface
  • Check the publication status of videos you have requested to publish

What We Will Never Do

  • Post content to your social accounts without an explicit publish action initiated by you or a scheduled job you configured
  • Read your private messages, follower lists, or analytics data beyond what is needed to display your own content
  • Share your OAuth tokens with any third party except our publishing infrastructure provider (Ayrshare), which is bound by confidentiality obligations
  • Store your social media passwords — we only use OAuth tokens

Revocation

You may disconnect any social account at any time from Dashboard → Social. Disconnecting revokes Grapli’s access and deletes your stored OAuth token within 24 hours. You can also revoke access directly from each platform’s settings page. Revoking access does not delete previously published content from those platforms.

Platform Terms

Use of social platform integrations is subject to each platform’s developer terms and community guidelines. Changes to a platform’s API policies may affect Grapli’s ability to publish to that platform, and we may need to temporarily or permanently suspend a platform integration without notice if required by the platform or applicable law.

7. Billing, Credits & Refunds

Subscription Plans

Grapli offers the following subscription tiers, billed monthly in Indian Rupees (INR):

PlanMonthly PriceCredits / MonthNotes
Free₹03Auto-assigned on signup; watermark applies
Starter₹49910Billed monthly; no watermark
Creator₹1,49950Billed monthly; priority rendering
Pro₹3,999200Billed monthly; advanced analytics

Prices shown in local currencies on the website are indicative only. All billing is processed in INR via Razorpay. Exchange rates are approximate and may vary.

Credits

Each video render consumes one (1) credit. Credits are:

  • Non-refundable once consumed in a render job, regardless of the output quality
  • Non-transferable between accounts
  • Carry over when you upgrade plans — your existing unused credits are added to your new plan allocation
  • Do not expire while your account remains active
  • Forfeited upon account termination (see §14)

Billing Cycle

Subscriptions renew automatically on the same calendar date each month. You will be charged the full monthly amount on renewal. If your renewal date falls on a day that does not exist in the renewal month (e.g., the 31st), you will be billed on the last day of that month.

Free Plan

New accounts are automatically placed on the Free plan and receive 3 credits. The Free plan does not require payment information. Videos produced on the Free plan include a Grapli watermark. The Free plan is limited to 1 social account connection.

Upgrades & Downgrades

You may upgrade your plan at any time; the new plan takes effect immediately and you will be billed a prorated amount for the remainder of the billing cycle. Downgrades take effect at the end of the current billing cycle. Unused credits from a higher-tier plan carry over to the lower tier.

Refund Policy

7-Day Refund Window: If you are dissatisfied with your first paid subscription, you may request a full refund within 7 days of the initial charge by contacting billing@grapli.tech. Refunds are processed to the original payment method within 5–10 business days.

The following are not eligible for refunds:

  • Subscription renewals (after the first 7-day window expires)
  • Credits that have been consumed in render jobs
  • Partial-month subscription fees
  • Accounts terminated for Terms violations
  • Add-on purchases beyond the base subscription

Failed Payments

If a payment fails, we will retry the charge up to 3 times over 7 days. During this period, your account remains active with a warning. If all retries fail, your subscription will be downgraded to the Free plan and your remaining credits will be preserved. Resubscribing restores your access immediately.

Taxes

All prices are exclusive of applicable taxes. Indian users are subject to GST at the applicable rate, which will be added at checkout. International users are responsible for any VAT, GST, or similar taxes applicable in their jurisdiction.

8. Scheduled Publishing

Grapli’s scheduling feature allows you to configure automated video creation and publishing at predefined intervals (daily, weekly, or custom cadences). By using scheduled publishing, you acknowledge and agree to the following:

Your Responsibility for Scheduled Content

Scheduled jobs are executed automatically on your behalf. You are responsible for the content generated and published by your scheduled jobs, even if you are not actively monitoring the system at the time of execution. We strongly recommend configuring a review step in your scheduled workflow when publishing to public audiences.

Credit Consumption

Each scheduled video render consumes one credit from your account balance at the time of execution. If your account does not have sufficient credits when a scheduled job runs, the job will be skipped and you will be notified by email. Skipped jobs are logged in your dashboard under Schedule → History.

No Guarantee of Delivery Time

Scheduled jobs are executed on a best-effort basis. We target execution within ±5 minutes of the scheduled time, but cannot guarantee exact delivery times due to rendering queue depth, platform API availability, or infrastructure maintenance. Time-sensitive publishing (e.g., breaking news) is not recommended via automated scheduling.

Platform API Availability

Scheduled publishing depends on the availability of connected platform APIs (TikTok, Instagram, YouTube). If a platform API is unavailable at the time of publishing, Grapli will attempt up to 3 retries over 30 minutes. If all retries fail, the job is marked as failed and you will be notified. Grapli is not liable for content that fails to publish due to platform API outages.

Disclaimer: Grapli does not review scheduled content before publication. You are solely responsible for ensuring that all scheduled content complies with platform community guidelines, applicable law, and these Terms. Grapli will not be liable for platform account suspensions, content removals, or reputational harm arising from automatically published content.

9. Third-Party Services

Grapli integrates with a number of third-party services to deliver its functionality. Your use of the Service constitutes acceptance that data may be processed by these providers in accordance with their own terms:

ProviderRoleTheir Terms
ClerkAuthentication & user managementclerk.com/legal/terms
SupabaseDatabase & storagesupabase.com/terms
RazorpayPayment processing (INR)razorpay.com/terms
AWSInfrastructure, storage, renderingaws.amazon.com/terms
AnthropicAI script generation (Claude)anthropic.com/legal
OpenAICaptions (Whisper), thumbnails (DALL-E)openai.com/terms
ElevenLabsText-to-speech voiceoverselevenlabs.io/terms
PexelsStock footage & imagespexels.com/terms-of-service
AyrshareSocial media publishing APIayrshare.com/terms
PostHogProduct analyticsposthog.com/terms
SentryError monitoringsentry.io/terms

Grapli is not responsible for the actions, content, accuracy, or availability of third-party services. Outages or changes in third-party APIs may temporarily affect Grapli features. We will communicate significant third-party service changes via in-app notifications or email.

10. Intellectual Property

Grapli's Intellectual Property

The Grapli name, logo, website design, software, platform architecture, algorithms, and all related intellectual property are owned by or licenced to Grapli. Nothing in these Terms transfers ownership of Grapli’s IP to you. You are granted a limited, non-exclusive, non-transferable, revocable licence to use the Service in accordance with these Terms.

Feedback

If you provide us with ideas, suggestions, or feedback about the Service (“Feedback”), you grant Grapli an irrevocable, royalty-free, perpetual licence to use and incorporate that Feedback without compensation or attribution to you.

DMCA & Copyright Takedowns

We respect intellectual property rights. If you believe content on Grapli infringes your copyright, please send a notice to legal@grapli.tech with: (a) identification of the copyrighted work; (b) identification of the allegedly infringing content and its location on our Service; (c) your contact information; (d) a statement of good-faith belief that the use is not authorised; and (e) a statement of accuracy under penalty of perjury.

We will investigate and, where appropriate, remove infringing content and may terminate accounts of repeat infringers.

11. Disclaimer of Warranties

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTY OF ANY KIND.TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, GRAPLI EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AND UNINTERRUPTED AVAILABILITY.

Specifically, Grapli does not warrant that:

  • The Service will be available 100% of the time or free from errors, bugs, or interruptions
  • AI-generated content will be accurate, complete, appropriate, or suitable for your intended use
  • Videos rendered will achieve any particular quality, resolution, or performance standard beyond our published specifications
  • Published content will achieve any particular reach, engagement, or commercial outcome on social platforms
  • The Service will meet all of your specific business requirements

We target 99.5% monthly uptime for core video creation features. Planned maintenance will be communicated at least 24 hours in advance via our status page at status.grapli.tech.

12. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, GRAPLI AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AND LICENSORS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, DATA, REVENUE, GOODWILL, OR BUSINESS OPPORTUNITY, EVEN IF GRAPLI HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

In no event shall Grapli’s total cumulative liability to you for all claims arising from or relating to these Terms or your use of the Service exceed the greater of:

  • — The amount you paid to Grapli in the 12 months immediately preceding the event giving rise to the claim; or
  • ₹1,000 (Indian Rupees one thousand), if you have not made any payment to Grapli.

These limitations apply regardless of the legal theory of liability (contract, tort, negligence, or otherwise) and even if the limited remedy herein is found to have failed its essential purpose. Some jurisdictions do not allow the limitation of certain damages, so the above limitation may not apply to you in full.

Specific Exclusions

Grapli is specifically not liable for:

  • Platform account suspensions or bans resulting from content published via Grapli
  • Loss of social media followers, engagement, or algorithmic reach
  • Intellectual property claims arising from AI-generated content you published
  • Business losses resulting from scheduled job failures or publishing delays
  • Third-party service outages (Razorpay, AWS, social platforms) affecting the Service
  • Any consequences arising from your failure to review AI-generated content before publishing

13. Indemnification

You agree to defend, indemnify, and hold harmless Grapli and its officers, directors, employees, contractors, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or in connection with:

  • (a) Your use or misuse of the Service;
  • (b) Content you create, upload, or publish using the Service;
  • (c) Your violation of these Terms or any applicable law or regulation;
  • (d) Your infringement of any third-party right, including intellectual property rights or privacy rights;
  • (e) Any claim by a social media platform arising from content you published via Grapli;
  • (f) Your negligence or wilful misconduct.

Grapli reserves the right, at its own expense, to assume the exclusive defence and control of any matter otherwise subject to indemnification by you, and you agree to cooperate with Grapli’s defence of such claims.

14. Termination

Termination by You

You may cancel your subscription at any time from Dashboard → Billing. Cancellation takes effect at the end of the current billing cycle. Your account and content remain accessible until the cycle ends. After cancellation, your account is downgraded to the Free plan. You may delete your account entirely from Settings → Account → Delete Account, which permanently removes all your data within 30 days.

Termination by Grapli

We may suspend or terminate your account with immediate effect if:

  • You materially breach these Terms or our Acceptable Use Policy
  • We are required to do so by law, court order, or government authority
  • Your account is involved in fraudulent, abusive, or illegal activity
  • You create multiple accounts to circumvent restrictions or bans
  • Continued provision of the Service to you would create legal risk for Grapli or third parties

Where possible, we will give you advance notice and an opportunity to remedy the breach before terminating. In cases of serious or repeated violations, we may terminate without notice or appeal.

Effect of Termination

Upon termination: (a) your licence to use the Service ends immediately; (b) unused credits are forfeited without refund (except within the 7-day refund window); (c) your stored content will be deleted within 30 days; (d) any outstanding payment obligations survive termination; and (e) Sections 4, 5, 10, 11, 12, 13, 15, and 17 survive termination.

15. Governing Law & Disputes

Governing Law

These Terms are governed by and construed in accordance with the laws of India, without regard to its conflict of law principles. For users in the European Union, mandatory consumer protection laws of your country of residence also apply where they provide stronger protections than Indian law.

Informal Resolution First

Before initiating any formal dispute process, we encourage you to contact us at legal@grapli.tech with a clear description of the issue. Most disputes can be resolved informally within 14 business days. Both parties agree to attempt good-faith resolution before escalating.

Arbitration

If informal resolution fails, any dispute, controversy, or claim arising from or relating to these Terms or the Service shall be submitted to binding arbitration in accordance with the Arbitration and Conciliation Act, 1996 (India). The seat of arbitration shall be Bengaluru, Karnataka. The arbitration shall be conducted by a sole arbitrator appointed by mutual agreement. The language of arbitration shall be English. The arbitral award shall be final and binding.

Jurisdiction for Interim Relief

Notwithstanding the arbitration clause, either party may seek interim or emergency relief (injunctions, restraining orders) from courts of competent jurisdiction in Bengaluru, Karnataka. You irrevocably submit to the jurisdiction of such courts for this limited purpose.

Class Action Waiver

TO THE EXTENT PERMITTED BY LAW, YOU AGREE THAT ANY DISPUTE RESOLUTION PROCEEDINGS WILL BE CONDUCTED ON AN INDIVIDUAL BASIS ONLY, AND NOT IN ANY CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION. You waive any right to participate in a class action lawsuit or class-wide arbitration.

Limitation Period

Any claim arising from your use of the Service must be brought within one (1) year from the date the cause of action accrues. Claims not brought within this period are permanently barred.

16. Changes to Terms

We may update these Terms from time to time to reflect changes in our Service, legal requirements, or business practices. We will notify you of material changes by:

  • Sending an email to your registered address at least 14 days before the change takes effect
  • Displaying a prominent notice in the Grapli dashboard
  • Updating the 'Last Updated' date at the top of this page

Your continued use of the Service after the effective date of a revised Terms constitutes your acceptance of the changes. If you disagree with the revised Terms, you must stop using the Service and cancel your subscription before the effective date.

For minor changes (typo fixes, clarifications that do not affect your rights), we may update the Terms without notice and they take effect immediately upon posting.

17. Contact Us

If you have questions about these Terms, need to make a legal inquiry, or wish to report a Terms violation, please contact us:

General & Legal

legal@grapli.tech

Terms questions, IP notices, legal requests

Billing & Refunds

billing@grapli.tech

Subscription issues, refund requests, invoice queries

Abuse & Safety

abuse@grapli.tech

Report Terms violations, harmful content, CSAM

Support

support@grapli.tech

Platform issues, feature questions, account help

Registered Office

Grapli

India

Grievance Officer (DPDP Act 2023):

Email: grievance@grapli.tech

Response within 48 hours · Resolution within 30 days as required under DPDP Act 2023

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